Use the site speed dashboard

With the site speed dashboard, you can use real user data to evaluate how well your website performs for visitors against key Web Vitals metrics. You can then use this data to optimize load times and improve user experience. 

Analyze domain or page performance

• In your HubSpot account, click your account name in the upper right.
• In the Account section, locate your account ID beneath your account name. 
• Navigate to app.hubspot.com/site-speed/[account-id] and replace [account-id] with your account's ID.
• To analyze a domain:
  • Click the Select a domain dropdown menu at the top of the page and select a domain. 
  • Click Analyze. 
• To analyze an individual page: 
  • Select Search URL at the top of the page. 
  • In the text field, enter a URL, then click Analyze.

• To set the date range:
  • Click the first date picker at the top of the page. 
  • Select a rolling date range, such as Today or Last 30 days, or a custom start date.
  • If you've selected a custom start date, click the second date picker and select a custom end date. 

Understand site speed reports

On the site speed dashboard, you will see the following reports: 

• Performance Overall: this report analyzes the overall performance of your page or domain. 
• Core Web Vitals Trends: this report tracks core web vitals - the different key metrics that measure site speed. It's recommended to aim for Good core web vitals in 75% of visits. 
• Sessions by country: this report tracks your core web vitals by the country associated with the visitor's IP address. 
• Sessions by device type: this report tracks what percentage of your site visits are occurring on different devices. 
• Largest Contentful Paint: this report measures the time it takes for the largest element on the page to render. For the best user experience, this element should appear within 2.5 seconds of the page starting to load for 75% of page visits.
• First Contentful Paint: this report FCP tracks how long it takes for the initial page ender to complete. It helps calculate consumers' initial visual impressions.
  
• Time to First Byte: this report measures the time it takes a user's browser to receive the first byte of a response from the server after making a request. 
• Interaction to Next Paint: this report measures how long it takes for your site to react to the first thing a person does - for example, clicking a button.
• Cumulative Layout Shift: this report measures web page element stability. For example, buttons that change position before users can click them would contribute to a poor CLS score. 
• Page Performance: this report shows core web vitals of individual pages.
• Render Strategy: this report measures to what degree your page visits are pre-rendered. Pre-rendered pages are static versions of pages that are stored locally to improve page loading speeds. Learn more about rendering in HubSpot's developer documentation. 

You can click into individual reports to learn more about how individual assets and pages are performing.