Follow these steps to add your custom HTML template to HubSpot.
1. Include one token that pulls in the unsubscribe CAN-SPAM section: "{{unsubscribe_section}}". When this token is used, you won't have the ability to format the language and style of the text and links. Here is an example of what the "{{unsubscribe_section}}" would appear as:
2. Use at least the required tokens:
{{unsubscribe_link}}
{{unsubscribe_link_all}}
{{unsubscribe_anchor}}
{{site_settings.company_street_address_1}}
{{site_settings.company_city }}
{{site_settings.company_state}}
{{site_settings.company_zip}}
Using the tokens individually allow you the flexibility to add wording around the tokens and links and to format them in the desired style and language. A full list of tokens can be found in the HubL Documentation link above.